HAPPY AFRICAN TECHNOLOGY & INTELLECTUAL PROPERTY DAY TO US

Let’s suppose that, due to negligence or ignorance, you have developed and have exploited a trademark, without having protected it.

When you finally decide to apply for registration, you are notified that your trademark infringes the rights of a third party.😨

What to do now?😥

📍 Request a license to use the said brand?

📍Venturing into a long and costly litigation, with little chance of winning your case?

📍 Give up the brand on which you built your notoriety?

Truth be told that, none of these options are ideal for you.⤵️

✅ It is therefore recommended to consider intellectual property as a long-term investment, for the benefit of your company.

HAPPY AFRICAN TECHNOLOGY & INTELLECTUAL PROPERTY DAY TO US